Moosend VS ConvertKit

Ryan O'Donnell
5 min readFeb 26, 2022

Are you looking for the best email marketing service? Let’s compare and contrast Moosend and Convertkit to see which is the finest email marketing solution for your company. Email marketing is crucial for generating new leads and maintaining relationships with existing consumers. Email marketing offers a number of advantages that other digital marketing providers do not.

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Your business might use an email marketing plan to interact with customers via email newsletters about new products and services. Businesses, website owners, and professional bloggers can now easily develop and deliver high-performing email campaigns because they have access to all of the elements that enable them do so. Emails can be customized in response to customer activities, ensuring that every communication is relevant to their needs.

Moosend and Convertkit are two of the most well-known email service providers in the globe.

Both of them share some characteristics and have a few distinctions. We’ll look at their numerous features, benefits, and other factors like as price plans and customer support to help you decide which is the ideal email platform for you based on your budget and requirements.

OVERVIEW OF MOOSEND VS. CONVERTKIT
Overview of MOOSEND
Moosend was founded in 2011. Moosend is an email marketing software that seeks to meet the needs of a firm that operates online and sends out email newsletters to its subscribers. It allows me to personalize my messaging based on the activities and requirements of my customers. It is a cost-effective email marketing technique that also expedites the delivery of my communications to clients or customers.

It is referred to as email automation software since it is a crucial component of email marketing. It also offers one-on-one customer assistance from the best documentation and support team in the industry. Businesses may make their campaign content more relevant. Beginner users can also take advantage of a free plan.

Moosend offers a global customer base that includes SAP, Duty-Free Shops, and a slew of digital marketing firms. It offers beginner tutorial videos that walk you through the first marketing campaign step by step. Grow your email list with custom signup forms, segmentation, and a beautiful email newsletter, and easily manage your email campaign.

Overview of CONVERTKIT
Convertkit is an email service provider launched in January 2013 by Nathan Barry, an exceptional web designer, with unique automation and other extraordinary features such as configurable landing pages and easy scaling up that attract more email subscribers. It has a variety of design trends and is simple to use. In addition, in their free plans, it provides a free landing page for newbies.

Without the assistance of third-party tools or web designers, you can develop landing pages in a matter of minutes.

You can quickly customize and send different email messages to different email subscribers. It’s a cloud-based platform that makes email marketing easier for businesses with a high number of subscribers. It has a user-friendly and basic UI. They offer a very useful blog that contains detailed information on each step.

Once a user subscribes to your email channel, their information is saved indefinitely as a user profile.

Convertkit is the greatest software for basic automation. It provides users with six distinct templates for automation and holds a webinar on how your subscribers respond to your emails. Convertkit’s sign-up forms and landing pages can help you expand your audience.

THE PRICING BATTLE BETWEEN MOOSEND AND CONVERTKIT
The pricing structure at Moosend is three-tiered. The purchasing arrangements differ depending on the quantity of people.

Extra features and leads What sets them distinct, though, is that they provide a free forever plan for start-ups that covers all of the essentials.

The following are the Moosend purchase plans that are currently available:

You may send unlimited emails and have sign-up and subscription forms for your subscribers with the free pricing plan. This plan provides you with all of the subscribers’ analytics and reports. It is completely free.

The Pro Pricing Plan is Moosend’s most popular pricing package, costing only $9 per month. It comes with personalized landing pages, an SMTP server, transactional emails, and a mobile-friendly plan.

The Enterprise Pricing Package is the plan that includes all of the email marketing services. This package includes all of the capabilities listed above, as well as Custom Reporting and a Service Level Agreement.

There are also prepaid programs that allow you to purchase email credits rather than monthly recurring expenses.

Convertkit features a three-tiered price structure as well. There is also a free plan, however Premium plans are slightly more expensive than Moosend options. Let’s talk about the Convertkit pricing plans.

Plan with no cost: It is a completely free service. It has the following characteristics:

You can create as many landing pages and forms as you want.
You have the ability to manage up to 1000 subscribers.
Send out email blasts.
It also comes with a domain that you can customize.

Pricing for Creators:

It comes with all of the capabilities of the free plan, plus premium support, automated funnels, and connection apps like Shopify, Zapier, WooCommerce, and others.
I chose a 14-day free trial before starting this plan to get a basic understanding of all the advanced capabilities. If this plan is not right for you, you can cancel it at any moment.
The cost of this plan starts at $9 per month.

Pricing for Creator Pro:

This plan starts at $25 per month.
It gives you priority support across all ConvertKit price options.
In email broadcasting and Facebook Custom Audiences, use redirect links.
A 14-day free trial is available on all plans. Your plans can be upgraded or downgraded at any moment.

FINAL VERDICT: Both Moosend and Convertkit have affordable pricing plans, but you can’t have both email marketing tools. Convertkit and Moosend can be used for a variety of reasons and are well-suited for teams with specialized requirements. If you want a platform that is simple to use, has minimal entry barriers, and provides a lot of customization, flexibility, and integration choices, you should examine their specifications carefully during the demo. During the demo, compare Moosend with Convertkit to see which one is best for your company.

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